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Sale and purchase transactions online is believed to continue to experience growth this year as the high number of Internet users in Indonesia.
JAKARTA - online sale and purchase transaction is believed to continue to experience growth this year as the high number of Internet users in Indonesia.
"Increase high enough, this year could reach 50 percent," said Director of Retail Service Yongky Susilo Nielsen in a press release some time ago.
He added that the presence of online stores would not be a threat to other retailers that already exist such as hypermarkets, supermarkets, mini, and traditional retailers. According to him, the consumer who determines, for retail development depend on consumer interest.
As is known, the number of online stores that are listed in indoshopguide.com until the year 2009 reached 139 units that are divided into 12 categories online store in accordance with the goods sold.
"Now, indeed businessmen who were involved in the field of online shopping is the retail business that has minimal funds, considering the cost to open a shop is not much," said Yongky.
Among the students, continued Yongky, also likely that many who menggelutinya, also a potential market that is among the students themselves.
Yongky recognize online retail consumers have a limited segment, more and more customers are shopping online from the upper middle class and Internet-literate.
Despite going to grow, further Yong limited availability of goods, since goods are bought and sold is limited as well. "More stuff kind of baby clothes, children, and adults," taambahnya.
To maintain continuity of sales online, Yongky say it can happen if an online payment system is honest and trustworthy. A number of online shopping sites that already exist in Indonesia long enough like http://www.glodokshop.com/ and http://www.glodok-elektronik.com/, which sells a variety of electronic products and home appliances.
The online retailer of new small and medium scale grows like www.griyaendras.com that sells a variety of completion Muslim fashion, children's clothes, and baby shoot more domestic market and resellers.
According Endras Ismiyati, http://www.griyaendras.com/ site owner, it has a monthly turnover of around Rp 10 million and the target number of visits on average 200 hits per day.
Based on data from research institute International Data Corporation (IDC), the value of trade over the Internet in Indonesia over the past year to reach $ 3, 4 billion or about Rp30 trillion.
E-commerce service provider in Indonesia has only reached approximately 3 percent even though Internet users is estimated to have reached as many as 31 million people.
By tyo, okezone.com, Updated: 12/13/2010 11:00 AM
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