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Sandiaga S Uno.
JAKARTA, KOMPAS.com - Answering the needs of marketing a cheaper and a opportunity to use social media as a marketing tool, Yahoo Koprol launched a new feature, Koprol for Business, on Thursday (02/17/2011). This new feature is claimed to enable users to market products with cheap and efficient. In addition, users also can build interactions with customers to help establish the trust and loyalty to the product.
Sandiaga S Uno, businessmen who attended the launch of this feature, saying, "There are many entrepreneurs experiencing barriers to access marketing. This feature can provide a solution for that problem."
In addition, said Sandiaga, this feature will also be very instrumental in cutting production costs. "Production costs are most usually in marketing. By utilizing this feature, production costs could save 10 percent," said the young entrepreneur.
With this, Sandiaga say, this feature is great potential for industrial use. In the future, he said, communities need to engage and introduced in this feature.
Sandiaga revealed, the current business growth reached 15-20 percent. Meanwhile, among the small and medium enterprises (SMEs) are expected to increase sales volume by 40 percent and the possible addition of manpower.
The existence of features Koprol for Business is very helpful foster a supportive business climate. It is not possible emerge new entrepreneurs with the Koprol for Business. According to him, government should support efforts that help create new entrepreneurs, like Koprol.
Satya Witoelar Meanwhile, co-founder Yahoo! Koprol, say, Koprol for Business is potential for small and medium industrial use. SMEs can follow the activities of their customers are now increasingly mobile.
"Koprol for Business to provide relevance for consumers and business mobility experience into an interactive relationship model. In the future, this feature can significantly change the business strategy of SMEs," he said.
Thursday, February 17, 2011 20:47 pm
Author: Utomo Wiji Yunanto
Editor: Tri Wahono

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